International Expansion Top Priority for Business Leaders
Photo via FlickrThe Information partnered with Singapore: Passion Made Possible to survey our subscribers on international expansion. The results, embedded below show the vast majority of companies maintaining or ramping up plans for expansion abroad. Responses came from a nearly 50% C-level respondent pool. We hope that you find the results valuable.
A few key takeaways:
- Functions top of mind for internationalization are sales/marketing/advertising, engineering/product and customer service.
- 74% indicated talent (cost, quality and availability) to be the key consideration in international expansion.
- Top 3 areas of interest in international expansion are Europe, Southeast Asia and the United States.
- 62% are planning to maintain or accelerate international expansion plans after the impact of Covid-19
Find the full report here.