Katzenberg Strikes Out on Quibi Sale Efforts, So Far

Six months after launching his revolutionary video-streaming service, Quibi, Hollywood mogul Jeffrey Katzenberg is looking for a buyer. So far, he is coming up short.

Over the past few weeks, Katzenberg has pitched several tech and entertainment executives about buying Quibi, only to be turned down. Among those he approached was Eddy Cue, Apple’s senior vice president of internet software and services, and WarnerMedia CEO Jason Kilar, according to people familiar with the situation. He and his partner in Quibi, former HP CEO Meg Whitman, also made formal presentations to executives at other tech companies, including Fidji Simo, head of the Facebook app, only to get rejected there as well, the people said.