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Nvidia’s New Server Rack Will Run AI Chips Made by Rivals

Nvidia's GTC conference earlier this week. Josh Edelson/AFP/Getty Images.
By
Qianer Liu
[email protected]Profile and archive

Nvidia faces growing competition in the AI chip market. But the chip designer has found a way to make money even from its rivals’ chips.

During its annual GTC developer conference last week, the company unveiled a new server rack designed to run chips made either by Nvidia or by its rivals. The new racks include networking technology that connects the chips on each rack, ensuring that they can communicate quickly and reliably, according to two people with knowledge of the project.

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