Snapchat Hitting Sales Reset After Executive Shakeup

The abrupt departure of two senior Snapchat executives—chief operating officer Emily White and revenue head Mike Randall—has caused some confusion and concern among employees and outside partners, according to two people close to the situation. Unsurprisingly these changes have been reflected most sharply in the company’s relationship with advertisers.

Last summer Ms. White and Mr. Randall made the rounds in Madison Avenue, taking the temperature of the ad agency executives and getting them and their clients excited about Snapchat’s advertising plans.