Snapchat Makes International Gains
Snapchat has surpassed Twitter in terms of daily active users in a large panel of Android devices across six key developed markets, including the U.S., U.K., Germany and France, by a substantial margin, according to new data. The same is true in the emerging markets of Brazil and United Arab Emirates.
The data represent an impressive accomplishment for the four-year-old messaging app, which hasn’t tailored its service to any individual markets other than the U.S., and only recently opened its first formal international office, in the U.K.