Studio Behind 'The Walking Dead' Buys Creator Management Firm

The Walking Dead Zombies attend an event for the final season of the show in Milan, Italy. Photo via Getty.

A big theme I’ve been tracking this year is the growing convergence between Hollywood and the creator economy.

In the latest example of that trend, Skybound Entertainment, the Los Angeles studio behind franchises including “The Walking Dead” and comic book and TV series “Invincible,” has acquired Nine Four Entertainment. The talent management firm represents creators such as Jack Douglass, a YouTuber better known as Jacksfilms who has nearly 5 million subscribers, and the movie reviewer known as I'm Dontai, who has 3 million YouTube subscribers.