The Generative AI Spending of 50 Companies, From Coke to Walmart

Companies large and small are incorporating more artificial intelligence into their workflows and products. Interviews with tech executives and new data reveal that some companies are on track to spend tens of millions of dollars annually on conversational AI powered by large language models.

This list is a first-of-its-kind look at how 50 companies are using the technology, whose models they are using, and how much they are spending. (See related article on how some of these companies are ditching other types of software in the process.)