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Page 4
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Recap: How to Regulate AI for the Creator Economy

By The Information Partnerships · Dec 4, 2023 4:04pm PST
With the arrival of artificial intelligence, creators have a new host of tools to do more with less. Creators can lean on AI to make editing faster. They can get help on scripts. They can even create realistic avatars of themselves to reduce on-camera time. But the use of AI also raises questions of authenticity and disclosure, which is why... With the arrival of artificial intelligence, creators have a new host of tools to do more...
Left to right: Meredith Mazzilli, Alison Levin, Val Kaplan, and Courtney Larson. Photo by Erin Beach for The Information.
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WTF Recap: Marketing and Successful Audience Engagement

By The Information Partnerships · Nov 10, 2023 10:25am PST
There’s audience engagement, and then there’s fandom—people who connect passionately with a brand. But how do companies create breakthrough experiences and stories to reach them? Meredith Mazzilli, editor at The Information, facilitated a discussion with three marketers with deep expertise in this arena: Alison Levin, vice... There’s audience engagement, and then there’s fandom—people who connect...
Left to right: Erin Woo, Christin Klein, Kellie Sweet, and Angelique Gillmer. Photo by Erin Beach for The Information.
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WTF Recap: How to Stay Relevant With Gen Z

By The Information Partnerships · Nov 10, 2023 9:55am PST
Gen Z, ages 13 through 26, has been the force behind fashion trends and political movements. Most can’t recall a time before smartphones. They’ve lived their entire lives connected digitally. What’s more, they are highly suspicious of traditional marketing tactics. Instead, they embrace YouTube and Snapchat. So how do brands... Gen Z, ages 13 through 26, has been the force behind fashion trends and political movements. Most...
Left to right: Jessica Lessin, Michele Anderson, Alissa Starzak, Shelley McKinley. Photo by Erin Beach for The Information.
WTF Recap: Regulation Armageddon—Are You Ready?
By The Information Partnerships · Nov 8, 2023 9:55am PST
Left to right: Jessica Lessin, Michele Anderson, Alissa Starzak, Shelley McKinley. Photo by Erin Beach for The Information.
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WTF Recap: Regulation Armageddon—Are You Ready?

By The Information Partnerships · Nov 8, 2023 9:55am PST
In recent years, the tech industry has seen exponential growth and transformation, with companies disrupting traditional business models and ushering in an era of hyperinnovation. This remarkable evolution has triggered an increased focus on regulation across the U.S. and EU. Jessica Lessin, founder and CEO of The Information, explored the path... In recent years, the tech industry has seen exponential growth and transformation, with companies...
Left to right: Jessica Lessin, Rosie Sargeant, Lyra Schramm, Dr. Rebecca Hinds. Photo by Erin Beach for The Information.
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WTF Recap: Generative AI—The Secret Weapon for a Hybrid Workforce

By The Information Partnerships · Nov 8, 2023 9:54am PST
As workers return to the office part-time, many are finding a new co-worker in the mix: generative artificial intelligence. Jessica Lessin, founder and CEO of The Information, explored the symbiotic relationship between generative AI and hybrid work at The Information’s 2023 WTF Summit with three experts: Rosie Sargeant, project leader,... As workers return to the office part-time, many are finding a new co-worker in the mix:...
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Recap: Taking Generative AI Beyond the Demos

By The Information Partnerships · Oct 31, 2023 11:24am PDT
Generative artificial intelligence has exploded this past year. We’ve seen incredibly promising demos—but when scaling to enterprise level, companies often encounter an increased level of uncertainty along with difficulty of implementation. How can organizations harness the power of this new technology while scaling it reliably and... Generative artificial intelligence has exploded this past year. We’ve seen incredibly...
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Recap: The CEO’s Guide to Generative AI: Maximizing Data

By The Information Partnerships · Sep 12, 2023 3:38pm PDT
Artificial intelligence can be transformative. It can offer increased efficiency, boosted innovation and serious cost savings. But to realize those benefits, CEOs need to take an active hand in making sure the company has the right in-house talent, the right vendors and the right data. What’s the best way to go about this? Stephanie... Artificial intelligence can be transformative. It can offer increased efficiency, boosted...
Recap: Combating Misinformation, Deepfakes and the Proliferation of Generative AI
By The Information Partnerships · Aug 15, 2023 10:00am PDT
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Recap: Combating Misinformation, Deepfakes and the Proliferation of Generative AI

By The Information Partnerships · Aug 15, 2023 10:00am PDT
With AI technology progressing, it’s getting increasingly difficult to tell what content is real and what’s not. While many deepfakes are for entertainment purposes, more and more of them are being used to defraud people or influence elections. In partnership with Comcast NBCUniversal LIFT Labs, The Information’s Margaux... With AI technology progressing, it’s getting increasingly difficult to tell...
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Event Recap: The State of VC Investing in Data and AI Startups

By The Information Partnerships · Jul 31, 2023 8:15am PDT
The artificial intelligence boom has resulted in an explosion of new startups and new products. All of these companies need funding, but the venture capital landscape has become more lean and focused. With the proliferation of so many new companies, how do venture capitalists decide where to put their money? In a live panel discussion held in... The artificial intelligence boom has resulted in an explosion of new startups and new products....
Summit Recap: What’s Next for Social Commerce
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Summit Recap: What’s Next for Social Commerce

By The Information Partnerships · May 15, 2023 9:01am PDT
What’s the secret for brands who want to tap into the power of the creator economy? Sahil Patel, reporter for The Information, sat down to find out the answers with three experts from the creator commerce world: Kenny Gold, managing director, head of social, content and influencer, Deloitte Digital  Megan Tobin, head of creator... What’s the secret for brands who want to tap into the power of the creator economy? Sahil...
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Summit Recap: How to Build a Strong Personal Brand

By The Information Partnerships · May 15, 2023 9:00am PDT
In the world of the creator economy, traffic growth and brand partnerships rely on one thing: the creator’s personal brand. Many creators have turned to experts to help them shape their brands and stand out. Laura Mandaro, managing editor of news and talent for The Information, spoke with three luminaries for their advice on developing a... In the world of the creator economy, traffic growth and brand partnerships rely on one thing: the...
Panel Recap: Building a Global Financial Strategy
By The Information Partnerships · May 15, 2023 8:51am PDT
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Panel Recap: Building a Global Financial Strategy

By The Information Partnerships · May 15, 2023 8:51am PDT
Organizational growth often requires global expansion. But how do companies navigate the complexity of hiring people from all over the world, taking into account various regulations, taxes and wages—while creating benefit parity across the board? Jessica Lessin, founder and CEO of The Information, sat down for a virtual panel with three... Organizational growth often requires global expansion. But how do companies navigate the...
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Summit Recap: The Creator CEO Panel

By The Information Partnerships · May 9, 2023 10:39am PDT
There’s a new financial power segment in town: content creators. But creators have a unique profile that’s currently underserved and distinct from those of other small businesses. Creators span all ages, are global by default, and need to be paid faster to create content at a viral speed—all of which opens up new opportunities... There’s a new financial power segment in town: content creators. But creators have a unique...
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Summit Recap: Gen Z and the Creator Economy Panel

By The Information Partnerships · May 8, 2023 12:19pm PDT
The elder members of Gen Z are now 26 years old. That means they have considerable purchasing power—and they turn to their fellow Gen Z creators for product recommendations. How can brands tap into that power and meaningfully connect with young creators and their audiences? Annie Goldsmith, reporter for the The Information, sat down to... The elder members of Gen Z are now 26 years old. That means they have considerable purchasing...
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Event Recap: What’s Next for the Startup Economy

By The Information Partnerships · Apr 23, 2023 5:54pm PDT
On March 10, many Silicon Valley startups and investors woke up to the terrifying news that Silicon Valley Bank had collapsed. Now that the Federal Deposit Insurance Corp. has stepped in, the panic has subsided and the dust has settled, startups still face an uncertain banking environment. Kate Clark, senior reporter for The Information, spoke... On March 10, many Silicon Valley startups and investors woke up to the terrifying news that...
Event Recap: What’s Next for Generative AI
By The Information Partnerships · Apr 12, 2023 11:02am PDT
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Event Recap: What’s Next for Generative AI

By The Information Partnerships · Apr 12, 2023 11:02am PDT
In a recent panel hosted by The Information in partnership with Comcast NBCUniversal LIFT Labs, several experts took a look at where artificial intelligence is now and where it’s going. Amir Efrati, executive editor at the Information, acted as moderator. The panelists included AI experts from the worlds of customer support, technology,... In a recent panel hosted by The Information in partnership with Comcast NBCUniversal LIFT Labs,...
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Recap: The New Financial Playbook: New Banking Strategies

By The Information Partnerships · Apr 10, 2023 9:18am PDT · 1 comment
The tech sector was taken by surprise when Silicon Valley Bank collapsed back in March. Startups faced uncertainty around what the news meant for their money and questions about how to make payroll arose. Brex —the six-year-old fintech company that specializes in credit cards and spend management solutions—took quick action by... The tech sector was taken by surprise when Silicon Valley Bank collapsed back in March. Startups...
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Event Recap: Now Presenting the Metaverse

By The Information Partnerships · Mar 20, 2023 12:42pm PDT
The term “metaverse” has been around for years, but what’s the state of it today—and where is it going next? Jillian Goodman, opinion editor of The Information, sat down for a virtual discussion with Kevan Yalowitz, software and platform global industries lead at Accenture, Vince Cacace, founder and CEO of Vertebrae, a... The term “metaverse” has been around for years, but what’s the state of it...
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Recession-Proofing Your Software Business

By The Information Partnerships · Oct 27, 2022 10:24am PDT
Is growth at any cost still an effective strategy in a recession-prone economic landscape? That was the topic at hand in a panel moderated by Kevin McLaughlin, reporter for The Information. His guests included Prem Ananthakrishnan, managing director and software lead at Accenture; Anu Bharadwaj, chief operating officer at Atlassian; and Lara... Is growth at any cost still an effective strategy in a recession-prone economic landscape? That...
Jacqueline Poh, managing director, Singapore Economic Development Board. Photo by Erin Beach.
Cashless Society: Digital Payments and Fintech
By The Information Partnerships · Oct 13, 2022 4:12pm PDT
Jacqueline Poh, managing director, Singapore Economic Development Board. Photo by Erin Beach.
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Cashless Society: Digital Payments and Fintech

By The Information Partnerships · Oct 13, 2022 4:12pm PDT
Is cash still king—or in the case of this female-led WTF Summit masterclass, queen? Or is that title going to digital payments now? Will we ever reach a point where we’re truly a cashless society? That was the topic at hand in a panel hosted by Erin Woo, reporter for the Information, featuring three global experts in Fintech: ... Is cash still king—or in the case of this female-led WTF Summit masterclass, queen? Or is...
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