Apr 21, 2022 -
In this conversation, Jessica Lessin interviewed Sarah Levy, the CEO of Betterment at The Information's 2022 Fintech: Women in Tech Leadership Forum. They discussed various topics in the fintech industry, and mentioned that Betterment is an older company in the space but still relatively young in tech terms. Levy shared her unconventional background, leaving Viacom as the COO and joining Betterment. They talked about Betterment's focus on expanding the market and their growth in the sector. Levy mentioned their core business as a digital investment advisor and their offerings for financial advisors and small to medium-sized businesses. They discussed the importance of investing choice and expanding into the financial wellness space. They also touched on Betterment's plans to introduce crypto investing and their success with ESG investing. Levy mentioned their customer demographics, growth rates, and fundraising efforts. They expressed cautiousness about going public and emphasized the importance of being a profitable and sustainable company. The conversation ended with a mention of potential expansion into the APAC region and the return to fundamentals in the fintech industry.
