E-Commerce

The Information’s reporting on e-commerce includes uncovering financials from the world’s biggest e-commerce companies, such as Amazon and Shein. Additionally, our team is leading the analysis of forays into e-commerce by various platforms, including ByteDance's TikTok, X and more.

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Recent Articles about E-Commerce
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Exclusive

E-Commerce Startup Faire Targets $500 Million in Revenue

By Ann Gehan and Natasha Mascarenhas · Aug 25, 2025 6:00am PDT
In 2022, Faire became one of the most highly priced e-commerce startups, with a valuation of $12.6 billion, as the online marketplace benefited from a surge in internet sales during the pandemic. But after e-commerce growth cooled with waning Covid-19 restrictions, the company in late 2023 slashed its internal valuation to $5 billion, according... In 2022, Faire became one of the most highly priced e-commerce startups, with a valuation of...
Trey Ogilvie and Conduit Commerce employees Rohan Shah, Anand Prabhu and Rahul Sinha (left to right).
Creator Economy

One E-Commerce Startup Makes a Bet on TikTok Shop

By Ann Gehan · Aug 21, 2025 2:00pm PDT
TikTok Shop, the short-form video app’s e-commerce platform, made a big splash nearly two years ago when it first launched in the U.S. Even though it’s reduced the initial deep discounts for shoppers and sellers, quieting some of the initial buzz over the service, some startups are still betting TikTok’s social shopping features will grow.One is... TikTok Shop, the short-form video app’s e-commerce platform, made a big splash nearly two years...
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Pro Weekly

How AI and E-Commerce Can Play Nice

By Ann Gehan and Akash Pasricha · May 30, 2025 8:00am PDT
Online shopping is an emerging battleground for AI companies. If you don’t believe us, check out our latest Talent Tracker of executives leading the way in AI-driven shopping. It highlights people at AI heavyweights like OpenAI and Perplexity, but also e-commerce and online payment incumbents like Shopify and PayPal. (See our full list of 14... Online shopping is an emerging battleground for AI companies. If you don’t believe us, check out...
Art: Clark Miller
E-commerce

Whop Is a Haven for Advice on Crypto Trades and Betting Tips. Can It Add Plumbers, Too?

By Ann Gehan · Jun 19, 2026 9:00am PDT
There are online marketplaces that sell eclectic mixes of antiques, auto parts and electronics. Then there is Whop, a bustling bazaar for buying mostly digital experiences rather than physical goods. On the site are merchants like PreMedley, which charges $27 per month for access to online tutoring groups, study materials and videos offering... There are online marketplaces that sell eclectic mixes of antiques, auto parts and electronics....
Art by Clark Miller
The Big Read

E-Commerce Startups Are Back From the Dead

By Ann Gehan · Oct 10, 2025 9:24am PDT · 1 comment
Lately, venture capitalist Ben Lerer has found himself experiencing a bit of déjà vu: Once again, there’s a whole nest of thriving e-commerce startups worth his attention. When I reached him a couple weeks ago, his firm, Lerer Hippeau, was just putting money into two of them: Elm Biosciences, a new skin care startup, and Stiller’s... Lately, venture capitalist Ben Lerer has found himself experiencing a bit of déjà...
Art by Clark Miller.
E-commerce

‘Everyone’s Desperate’: Consumer Startups Bet on Mobile Big Brother Billboards

By Ann Gehan · Nov 29, 2024 10:00am PST · 2 comments
When Huel, a London-based startup that sells protein bars and powdered meals, was plotting an expansion push into America earlier this year, the company’s executives knew they needed to make a splash. Huel’s $200 million in annual revenue came from online sales mostly in Europe—in the U.S., it hoped to win over customers in... When Huel, a London-based startup that sells protein bars and powdered meals, was plotting an...