The Information
Sign inSubscribe

    Data Tools

    • About Pro
    • The Next GPs 2025
    • The Rising Stars of AI Research
    • Leaders of the AI Shopping Revolution
    • Enterprise Software Startup Takeover List
    • Org Charts
    • Sports Tech Owners Database
    • The Information 50 2025
    • Generative AI Takeover List
    • Generative AI Database
    • AI Chip Database
    • AI Data Center Database
    • Cloud Database
    • Creator Economy Database
    • Tech IPO Tracker
    • Tech Sentiment Tracker
    • Sports Rights Database
    • Tesla Diaspora Database
    • Gigafactory Database
    • Pro Newsletter

    Special Projects

    • The Information 50 Database
    • VC Diversity Index
    • Enterprise Tech Powerlist
  • Org Charts
  • Tech
  • Finance
  • Weekend
  • Events
  • TITV
    • Directory

      Search, find and engage with others who are serious about tech and business.

    • Forum

      Follow and be a part of discussions about tech, finance and media.

    • Brand Partnerships

      Premium advertising opportunities for brands

    • Group Subscriptions

      Team access to our exclusive tech news

    • Newsletters

      Journalists who break and shape the news, in your inbox

    • Video

      Catch up on conversations with global leaders in tech, media and finance

    • Partner Content

      Explore our recent partner collaborations

      XFacebookLinkedInThreadsInstagram
    • Help & Support
    • RSS Feed
    • Careers
  • About Pro
  • The Next GPs 2025
  • The Rising Stars of AI Research
  • Leaders of the AI Shopping Revolution
  • Enterprise Software Startup Takeover List
  • Org Charts
  • Sports Tech Owners Database
  • The Information 50 2025
  • Generative AI Takeover List
  • Generative AI Database
  • AI Chip Database
  • AI Data Center Database
  • Cloud Database
  • Creator Economy Database
  • Tech IPO Tracker
  • Tech Sentiment Tracker
  • Sports Rights Database
  • Tesla Diaspora Database
  • Gigafactory Database
  • Pro Newsletter

SPECIAL PROJECTS

  • The Information 50 Database
  • VC Diversity Index
  • Enterprise Tech Powerlist
Deep Research
TITV
Tech
Finance
Weekend
Events
Newsletters
  • Directory

    Search, find and engage with others who are serious about tech and business.

  • Forum

    Follow and be a part of discussions about tech, finance and media.

  • Brand Partnerships

    Premium advertising opportunities for brands

  • Group Subscriptions

    Team access to our exclusive tech news

  • Newsletters

    Journalists who break and shape the news, in your inbox

  • Video

    Catch up on conversations with global leaders in tech, media and finance

  • Partner Content

    Explore our recent partner collaborations

Subscribe
  • Sign in
  • Search
  • Opinion
  • Venture Capital
  • Artificial Intelligence
  • Startups
  • Market Research
    XFacebookLinkedInThreadsInstagram
  • Help & Support
  • RSS Feed
  • Careers

Answer tough business questions, faster than ever. Ask

Instagram

Instagram is a social media platform that enables users to share photos and videos with their followers owned by Meta. With over one billion monthly active users, Instagram has become a powerful tool for businesses to connect with their customers, build brand awareness, and drive sales. Adam Mosseri is the head of Instagram. Competitors include other social media platforms such as Facebook, Twitter, TikTok and Snapchat.

Recent Articles Subscriber Posts Most Popular Articles
Recent Articles about Instagram
Art by Clark Miller
Exclusive

Google Further Encroaches on Nvidia’s Turf With New AI Chip Push

By Amir Efrati, Erin Woo and Anissa Gardizy · Nov 24, 2025 2:43pm PST · 19 comments
Google is picking up the pace of its efforts to compete directly with Nvidia in the AI chip business. For years, the search giant has rented its own AI chips, known as tensor processing units, to cloud customers who use them in its Google Cloud data centers. Now, though, Google has begun pitching some of those customers—including Meta... Google is picking up the pace of its efforts to compete directly with Nvidia in the AI chip...
Ivan Zhao, CEO of Notion, and Jane Dunlevie, chief operating officer of tech investment banking at Goldman Sachs
Dealmaker

In Las Vegas, Kalshi Is King

By · Nov 20, 2025 3:43pm PST · 1 comment
For 15 years, Goldman Sachs’ private tech conference in Las Vegas has been the event for taking the pulse of startup dealmaking. Years ago, it was possible to run into founders such as Uber’s Travis Kalanick and Instagram’s Kevin Systrom raising money for their then-small startups. The conference is much bigger now (which makes some investors... For 15 years, Goldman Sachs’ private tech conference in Las Vegas has been the event for taking...
Judge James Boasberg. Getty Images
The Briefing

How Trump’s TikTok Tactics Helped Meta Win Antitrust Case

By · Nov 18, 2025 5:00pm PST
For once, the latest multibillion-dollar AI deal—this time Microsoft and Nvidia investing in Anthropic—isn’t the day’s biggest tech news development. (Skip down for details on that story.) More important was a Washington judge’s ruling on Tuesday that Meta Platforms isn’t a monopoly. So much for all those breathless headlines suggesting Meta... For once, the latest multibillion-dollar AI deal—this time Microsoft and Nvidia investing in...
Most Popular Articles on Instagram
Photo via Adobe
Creator Economy

TikTok, Instagram May Worsen Streaming Ad Market’s Woes

By Kaya Yurieff · Jul 1, 2025 2:00pm PDT
The TV streaming market is getting awfully crowded! Last week, Kalley and I broke the news that Instagram and TikTok are both working on versions of their video apps better suited for TV screens, following YouTube’s success in the living room.It’s easy to understand why these social media companies want to get in the game. Advertisers generally... The TV streaming market is getting awfully crowded! Last week, Kalley and I broke the news that ...
Art by Mike Sullivan.
Exclusive

TikTok, Instagram Plot TV Apps Following YouTube’s Success

By Kaya Yurieff and Kalley Huang · Jun 26, 2025 12:01pm PDT
Rejoice, couch potatoes. TikTok and Instagram, following YouTube’s lead, are working on ways to make it easier for viewers to watch videos from their apps on TV screens. The social media giants see an opportunity to grab some of the ad dollars flowing to the streaming TV market. Meta Platforms’ leaders have said they are planning to develop a... Rejoice, couch potatoes. TikTok and Instagram, following YouTube’s lead, are working on ways to...
Instagram head Adam Mosseri. Photo via Getty
Creator Economy

Instagram Keeps Highlighting the TikTok Threat

By Sylvia Varnham O'Regan and Kaya Yurieff · May 8, 2025 2:39pm PDT
A central tenet of the government's antitrust case against Meta Platforms is that its 2012 Instagram acquisition crushed competition and left consumers with too few social networking options—just Snapchat, Facebook and a few others. Meta has argued that it actually competes with many more, notably TikTok. To buttress its argument, Instagram... A central tenet of the government's antitrust case against Meta Platforms is that its 2012...